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Articles, news and case studies

Looking for news and inspiration?

Read the latest business news, top tips, support and funding announcements, and success stories from across the region.

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People collaborating at a computer
  • Marketing
  • Tips

29 January 2025

Tips for using AI to boost productivity within your business

Discover practical tips from our latest webinar on how AI can save time, boost productivity & transform your business operations.

Tiktok Analytics
  • Marketing
  • Tips

14 January 2025

Top Tips for TikTok success

TikTok offers unique opportunities for businesses, but succeeding on the platform requires a different approach than traditional social media. Here are top tips to help you make the most of TikTok to boost your business.

Women working together at a laptop
  • Marketing
  • Tips

12 December 2024

How to use marketing analytics to grow your business

Marketing analytics might seem complicated, but they don’t have to be. By looking at the right numbers and tools, you can make smarter decisions, attract more customers, and grow your business. Here are some simple steps to get started.

Woman at a laptop
  • Marketing
  • Tips

20 November 2024

Top tips for using LinkedIn to grow your business

If you’re new to LinkedIn or want to refine your approach, here are some practical tips to make the most of the platform.

Women working together at a laptop
  • Marketing
  • Tips

20 November 2024

5 reasons to use LinkedIn to grow your business

With over 41 million UK users and 70% of B2B buyers using LinkedIn to inform purchasing decisions, it’s a space that business owners can no longer afford to overlook.

TikTok for Business (with TikTok logo)
  • Marketing
  • Tips

31 October 2024

An introduction to TikTok and why your business should be on it

TikTok offers an unmatched chance to reach potential customers in a more dynamic, personal way. If you're a business owner wondering if TikTok could be useful, here’s an introduction to why it might be the platform for you.

Woman making a video using a mobile
  • Marketing
  • Tips

19 September 2024

Top tips for advertising your business on social media

Practical strategies for getting started and optimising your social media advertising.

Entrepreneurs 800
  • Marketing
  • Tips

05 February 2024

5 top tips: How to use AI in your marketing

Simple ways to weave AI into your marketing activity and save yourself time.

Women sitting in the audience at a BGWM event